September 25, 2012
Social media is an ever-increasing facet of everyday business. Companies large (Starbucks) and small (your local car shop) are using social media to expand their exposure and reach a broad base of prospective consumers. B2B marketers are now spending 30% of their budgets on social media programs, trying to reach, among others, the expected 21 [...]
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September 17, 2012
If you are interested in taking your companies marketing to a new level, take a look at the top five baby boomer social networks. Is your companies social media marketing efforts stagnating a bit? Have you been looking for a way to breathe new life into your marketing strategy? How about trying to reach a [...]
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August 28, 2012
Social media can offer excellent publicity opportunities for the PR professional, but the nature of social media makes it a double-edged sword and a mistake on social media can quickly turn into a PR nightmare. Here’s a list of some whopping PR errors on social media and how you can avoid making the same mistakes [...]
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August 23, 2012
When trying to promote your law firm, getting involved with social media is generally a good idea. You can develop relationships with your followers or friends, and you can get the word out about the services that you offer. While using social media can be a good strategy overall, it does open you up to [...]
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August 17, 2012
Car dealerships already have a bad stereotype, and when that bad stereotype is coupled with a bad online review, a car dealership may find themselves struggling to earn business. In order to combat the negative reviews, your car dealership needs to know how to correctly handle them so that they don’t adversely affect your company. [...]
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July 26, 2012
You’ve been working hard on your store and the service is good but nobody knows about it and your customer flow is small compared to what should be walking through your door. Maybe that’s the problem though, people are staying in their homes more often and you aren’t getting enough exposure. That is why you [...]
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July 20, 2012
Marketing a business online is highly competitive. There are millions of websites all vying for attention. In order to be noticed, you need to strengthen your online presence. This can be done through blogging or participating on social network sites, such as Facebook. Both are important tools to bring traffic into your website. However, blogging [...]
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July 17, 2012
Pinterest is the newest, hottest social media website that allows people to share their favorite photos from around the web. Acting as a virtual corkboard, Pinterest enables users to “pin” photos, videos, and other documents to their board which they can then share with other people from around the world. With so many Internet users [...]
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July 10, 2012
Twitter has quite a good reputation these days. More and more companies are using Twitter as a way to keep in touch with their colleagues, business partners, clients and as a way to promote themselves. When Twitter went down on Thursday, June 21st, 2012; it was definitely a shocker for many people. Many were flashing [...]
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July 7, 2012
I am a regular reader of Advanced Web Ranking, a blog run by the brilliant Dana Loiz. So when I saw her giving high praise to a website called My Blog Guest, I was curious. What she had to say was: “Aside from the fact that it brings together both sides of the blogosphere, My [...]
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