One of the frustrations of ecommerce entrepreneurs who do business worldwide (especially those of us in the publishing and information business) is the inability to legally register top level domains (TLD’s) in those countries we serve outside of our own.
There are search engine visibility advantages to canadian domains for canada.com searches, Google.ca searches and http://ca.yahoo.com/ searches. While those latter two send plenty of US speaking Canadian visitors to .com domains – the added value of a home-grown perception for Canadians in visiting and frequenting those domains in their own .ca TLD can bring significant benefits to a business.
Canada is one example where one must reside in the country or have a legitimate office there to qualify to reserve a dot .ca domain name under the Canadian Internet Registration Authority (CIRA) rules. So until your business expands to have a physical presence in Canada, you must remain content to watch the celebration of a million dot ca domains as an outsider. What follows is the CIRA press release and announcement of the celebratory “One Million Domains dot CA site.
April 15, 2008
CANADA HITS ONE MILLION DOT-CA (.CA) INTERNET ADDRESSES
OTTAWA, Ontario, April 15, 2008 ??? The Canadian Internet Registration Authority (CIRA) announced today that Canadian Internet users have registered one million dot-ca (.ca) Internet domain names. As one of the world???s most wired nations, Canadians continue to use the Internet for personal and business reasons in ever increasing numbers. Reaching the one million dot-ca domain name milestone demonstrates Canada???s strong Internet presence and the popularity of Canadian websites.
Brent Krause of Calgary, Alberta, registered the one-millionth dot-ca domain name, krauslaw.ca, and is using it for a website to promote his private law practice. ???I???ve recommended dot-ca domains in the past and dot-ca was my first choice for my own legal practice,??? says Krause who has over 10-years experience in intellectual property law.
The dot-ca domain name was established in 1987 by a group of volunteers at the University of British Columbia (UBC) and transferred to CIRA in 2000. In 1988 the first dot-ca domain name, upei.ca, was registered by the University of Prince Edward Island. Since then dot-ca domain name usage has grown at over 20% per year. This growth is remarkable considering that dot-ca domains are reserved exclusively for Canadians. ???Dot-ca represents Canada on the Internet. A dot-ca domain name, website, or email address means you can be confident that you are dealing with a Canadian or Canadian business online,??? says Byron Holland, President and CEO of CIRA.
Dot-ca now ranks as the seventeenth largest Internet domain name registry when compared to generic domain names like dot-com and country specific domain names like dot-uk (United Kingdom). ???The registration of over one million dot-ca domains is a testament to the great work being done by CIRA. On behalf of the entire ICANN community, congratulations,??? said Dr. Paul Twomey, President and CEO of the Internet Corporation for Assigned Names and Numbers (ICANN), the global organization that governs Internet domain names.
To thank Canadians for making a dot-ca their domain name of choice CIRA has launched a celebration website, www.onemilliondomains.ca to highlight dot-ca success stories. Dot-ca domain names are available through a network of over 140 Canadian domain name registrars who also provide a range of Internet solutions including website hosting, email service, and website design.
The Canadian Internet Registration Authority (CIRA) is the not-for-profit, member-driven organization that manages Canada’s dot-ca (.ca) domain name registry, develops and implements policies that support Canada’s Internet community, and represents the dot-ca registry internationally. CIRA processes over 300 million requests per day to connect Internet users with over one million dot-ca Internet addresses.
For more information or to schedule an interview:
Public Relations and Communications Specialist
Phone: 613-237-5335 (ext. 294)
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