If you are not visible online you are doing business at a disadvantage. Small businesses in 2011 should make all efforts to rectify that condition and establish a web presence. Giving your customers more access to you is a sign that you are a smart business that will most likely meet the needs of that consumer. The article below gives some solid tips on getting your business online.
For large companies, websites have long been a staple of the marketing mix, but even today, many small businesses struggle to establish a web presence. Lack of resources or knowledge about web development can often keep a small business offline.
But for small, local businesses, a website can serve as digital storefront, providing a platform to convince consumers that the company is a reliable, trusted operation and provides them with the information necessary to easily and quickly make a purchase.