Social Sharing Data – AddThis Infographic

Five years ago, I stumbled across the innovative AddThis widget while doing some client research. I immediately thought it was one of the smartest tools I had seen in some time and contacted the co-creator, Dom Vonarburg for an email interview. You can read that interview here. Since that time they’ve grown dramatically and as you can see from the infographic below, see massive use across the web.

Social bookmarking and now sharing, are simplified by the AddThis interface, but the best part is for site owners, because it allows you to see what content is being shared and on which sites and how often. They’ve recently expanded to include browser address bar sharing tools, where they claim the bulk of sharing is done. The infographic below on their 5th birthday unwraps some interesting details about how the web has evolved.

Social Sharing Infographic

Social Sharing Infographic

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Search Engine Specialist - 12 year veteran SEO with multiple top 20 ComScore properties publishing experience. Enterprise level across international, mobile, and social media spheres. Advisor to startups for pre-launch optimization and ongoing SEO consulting.

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