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Everyone from Kim Kardashian to Bill Gates seems to understand why a blog is a critical public relations tool. PR is, after all, about managing information and reputation. The Queensland Government calls a business blog an extension of the company website meant to draw people back again and again. The problem is, if you don’t [...]

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If you write for your own website or blog, you need to make sure the content is perfect. This takes time and it takes the right strategy to help you polish your work. Just like translation services have to put final touches on writing they translate from one language to another, you need to do [...]

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Whether you run a website or a blog you will generally still be doing the same thing – writing lots on a regular basis. However where this will differ is in the web design and on the layout which is largely what dictates whether a site should be classified as a site indeed or more [...]

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WordPress is one of the best ways to edit and maintain a blog. It allows users to easily customize and manage their blog. Beginner and advanced bloggers alike love WordPress, making it perhaps the most popular blogging software. Best of all – it’s free. There are also thousands of different widgets you can add to [...]

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If you’re thinking of launching a new blog in 2012 then as you’ll no doubt be aware there’s a fair bit of competition out there! Whatever the topic you’re planning on blogging about you can be sure that there is someone already out there doing the same thing, who has already written a load of [...]

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Sometimes ideas for your blog will just hit you and you will want to talk about it right away. If you wait until you get home then not only will the idea be gone, but so will the mental rush that made you want to write the post in the first place. And whether it’s [...]

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When WordPress was first developed by Matt Mullenweg in 2003 is was just a simple blogging tool. The WordPress CMS was designed to provide people to run a “blog” on their website. People used to install WordPress as a sub-directory on their site, usually simply called ‘blog’. However, today all that has changed. WordPress is [...]

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Online Retailers seek to find more sales channel opportunities to grow retailing online. Seeking to find more outlets for their products and although the study quoted here is about large and medium retailers, expanding to more sources of income definitely applies to smaller retail businesses. Many local businesses expand to sell online using basic open [...]

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Here’s a great presentation on Effective Business blogging for Conversion: Data for ROI in Business blogging – 101 Charts & Graphs presentation with a tip of the hat to CB for sharing this on FaceBook. What works, what doesn’t and how to know the difference. 101 Marketing Charts and Graphs View more presentations from HubSpot [...]

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It seems that blogs are remaining important to business and more bloggers are taking to blogging part time, either to increase their website traffic or increase leads to their retail businesses. Here’s a great infographic that was created by the Grasshopper Group that illustrates the number of self employed and part time blogging being done [...]

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