April 20, 2010
Experts exist for a reason. For example, there are many tasks the average car owner can perform on their own with a little practice; they maybe can change the oil, replace brake pads, tune a few elements. But in many cases it’s far more efficient and effective to let an expert dig into the heart [...]
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April 14, 2010
Twitter, the net’s networking success story, is intriguing and intimidating because of its message limitations: they can be 140 characters, and no more. This is to say; each message sent on Twitter can be no larger than the previous sentence. Not an additional letter, space, period or dash can be added. These limitations have proven [...]
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Social media marketing without a blog is like a fish without water, or a dog without a bone. Without it, things just aren’t right. Authors who want to use social media sites, like Twitter and Facebook, to market their books should use a blog as the centerpiece. Not only are blogs easier to find online [...]
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April 1, 2010
Everyone???s at it, every pundit and commentator???s telling us that social media is the big thing we all need to be into to succeed in 2010. But how can your business benefit? Maybe you???re on facebook or twitter yourself, or you???re an early adopter of Google Wave. Chances are though that it???s all about your [...]
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Coverage last week by InternetNews associate editor Kevin Corbin at Datamation on the FTC public workshops questions whether Personally Identifiable Information or PII, is being protected, respected and used properly in behavioral targeting by social media web sites and networks of advertisers. One approach for business which has been suggested is for businesses to have [...]
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March 22, 2010
Years ago, when I first started in online marketing, all the rage was something called “list building”. I immediately jumped on this subject and started gathering every list building technique one could possibly imagine. It very quickly became one of my most favorite areas of Internet marketing to explore; so much so, that when I [...]
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March 3, 2010
Just took notice of the post below at the incredible “SocialNomics” blog by Erik Qualman, author of the engaging book of the same name. Clearly when social media experts like @Equalman don’t see social media on the US Census site – it’s mostly because the web designer decided that the navigation tab pointing to the [...]
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February 24, 2010
What can you do as a small- or medium-sized business owner to increase your reach with your customers? One smart idea is to look at what the big guys are doing. One company that is maximizing its marketing efforts online and offline is Chick-fil-A, the second largest chicken-based fast-food restaurant in the United States. They [...]
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February 5, 2010
One of the most amazing features about the Web is that it allows many people to take advantage of features they did not originate. Livejournal, Twitter, Digg, Reddit and each of the many other Social Media sites were proposed and implemented with a relatively small cadre of people, yet thousands of businesses are finding ways [...]
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September 12, 2009
Social Media Optimization Search Marketing and Social Media Copyright © Jim Hedger, All Rights Reserved SiteProNews http://www.sitepronews.com The phrase Social Media Optimization, (SMO), has quickly become an industry buzzword in search marketing circles. The term refers to the practice of crafting, altering or augmenting profiles, images, movies and other files to be easily found and [...]
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