Only a few years ago social media seemed like an optional extra for businesses that were particularly ahead on the curve, now it’s a crucial part of most marketing and brand campaigns. No longer can nervous businesses sit back and hope the social trend dies down, instead they have to assess the situation and get [...]
PURCHASE, N.Y. – (September 9, 2010) PepsiCo today announced the 10 start-up companies, which will make up the inaugural PepsiCo10, an innovative incubator program that matches technology, media and communications entrepreneurs with PepsiCo brands to activate pilot programs in digital media and social marketing. Among the selected 10 start-ups are gaming platforms for consumers [...]
Social Media Optimization Search Marketing and Social Media Copyright © Jim Hedger, All Rights Reserved SiteProNews http://www.sitepronews.com The phrase Social Media Optimization, (SMO), has quickly become an industry buzzword in search marketing circles. The term refers to the practice of crafting, altering or augmenting profiles, images, movies and other files to be easily found and [...]