writing

Let us suppose for a moment that you have made the decision to hire a permanent, in-house writing team as opposed to seeking out writers on a more per-contract basis. The advantages of this decision are numerous, of course ?? for one, you get to grow a team with a focus on your business so [...]

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It’s only a bit of an exaggeration to describe the debate over in-house writers vs. an outside content service as “raging.” For any organization dedicated to producing written content as part of its brand, it is an important matter that eventually will need to be addressed. Each method, of course, has its advantages and disadvantages; [...]

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When you’re working on a book, the question, “Will people actually want to buy this?” inevitably comes up. Although in most cases this is your inner critic trying to sideswipe your creative efforts, the question is valid. Will people actually see the value in the information you’re providing? Will they want to spend their money [...]

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Social media marketing without a blog is like a fish without water, or a dog without a bone. Without it, things just aren’t right. Authors who want to use social media sites, like Twitter and Facebook, to market their books should use a blog as the centerpiece. Not only are blogs easier to find online [...]

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When you’re working on a book, the question, “Will people actually want to buy this?” inevitably comes up. Although in most cases this is your inner critic trying to sideswipe your creative efforts, the question is valid. Will people actually see the value in the information you’re providing? Will they want to spend their money [...]

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If you’re writing a business, self-help, or other instructional book, then it may not seem important to share information about your personal experiences. The purpose of your book is to give people strategies and tips they can use, right? Well, yes, but sharing your background is a powerful way to connect with your readers and [...]

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Writing takes time, which isn’t easy to find. I know, because although I write for a living, I still don’t always spend enough time on the writing that I most want to do. Work, kids, vacuuming all get in the way. And for those people who aren’t writers by trade, but need or want to [...]

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Freelance writing has become a very popular way to make money on the internet. If you like writing and are talented with it, there are many benefits of starting an internet home business with this particular opportunity. As a freelance writer you control your own time and can provide much needed content for other website [...]

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Top 10 Blog Writing Tips Most of the “rules” about writing for ezines and newsletters apply to writing posts for your blog, but there are some important differences. Keep these 10 tips in mind and you’ll be publishing great blog content that attracts prospects and clients in your niche market. Write with the reader in [...]

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