WEBSITE101: READING LIST
A Short Weekly Tip-Sheet for Small Business Web Masters
September 14, 1999 Issue #10
Mike Valentine, Editor, learn@website101.com

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By subscription only Welcome to the September 14, 1999 issue

"WEBSITE101: READING LIST".

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IN THIS ISSUE
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=> Sponsor: Directory of Ezines
=> Feature article: Treasures in the Web Jungle
=> Our Guest Column: Five Business Ideas
=> Subscribe/Unsubscribe information
=> Classifieds
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Glittering Treasure in the Web Jungle!

by Mike Banks Valentine


Keep your eyes peeled for glittering treasure and listen
for chirps and squeaks of wild values in the web jungle! They
are out there, the rare birds that twitter great advice and
lead you to glittering gifts and valuable jewels just to get
your attention!

The web is a vast and sometimes incomprehensible jungle that
can seem just too overwhelming and endless to understand. And
it is sometimes frightening to begin an expedition into that
threatening terrritory to find what we seek for our tiny
little businesses. But every now and then you will hear an
exotic cry from the distance that that promises to lead you
directly to what you need!

This week I have been endlessly fascinated by new and valuable
services offered from nearly every direction I turn. While
researching for a client, I stumbled across a wonderful new
service called Respond.com. They offer to connect buyers and
sellers online by acting as an intermediary to keep potential
buyers anonymous and refer those buyers to sellers registered
with Respond.com.

This is one of those win/win situations many of us so often
look for. The sellers benefit by having regular referrals
sent their way, the buyers benefit by remaining anonymous to
e-mail PR pitches and being added to yet another sales list.
Now it will soon cost sellers to be a part of this service,
but right now Respond.com is offering this service free to
online businesses while the service is in beta testing mode!

Drop by and take a look at the service and tell them you were
referred by WebSite101! We get points for that referral and
they'll offer you the same thing. Sign up and tell them we
sent you! We received over twenty referrals for our services
the day after signing up. We'll let you know if it continues
to work for us.

There are multitudes of great ideas coming online and some-
times the only way to get attention is to give away valuable
products and services to your target audience. We have done
that at WebSite101 by offering the incentive of a free custom
designed web site for signing up for our "Short Course". Many
new online services offer increasingly valuable incentives to
build their traffic and attract their target market to the site.

We were attracted to an innovative online trade and barter
service called LassoBucks.com by one of our Respond.com "buyers"
who was interested in using that service to pay for our service!
I went right over there and signed up with that company too.
I've long been an advocate of trade and barter to manage cash-
flow and belong to a couple of local organizations that provide
this service in my area. Now it's available online nationwide!

The web jungle has some real treasures along with all of those
worthless-scam gorillas and get-rich-quick-scheme snakes. When
you come across a tropical flower or two, it makes the stumble
through the jungle worthwhile! Happy hunting from WebSite101!



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Five New And Lesser-Known Online Business Ideas!

by Larry Dotson

1. Ask people to find a hidden link in your ad copy. If they
find the hidden link tell them they will get a prize or freebie
by clicking on it. This will increase the chance that they will
buy your product or service because they will read your
whole ad copy.

2. Start a members only web site. Tell visitors what's in your
members only site and what it costs to get access. Offer them
a free membership, if, in exchange they link to your web site,
post your banner on their home page or agree to advertise
your web site in their e-zine for a set period of time. Usually
they will agree to the free advertising to save money. This is
a powerful way to get free advertising.

3. Want a popular discussion board? This technique is based on
the number of postings made by any one person. You could
give away a free product or service to any person that posts ten
or more messages on your discussion in a month. It could be a
free e-book, report, e-mail consulting etc. Just keep track of
everyone's postings each month. This could also work for e-mail
discussion lists.

4. Give your visitors an instant article directory. Tell your
visitors they can instantly add a free article directory to
their web site by linking to yours. Just place your ad or banner
ad on top of the article directory for your main product or
service. All those links can add up to a large amount of traffic
for your web site.

5. There a millions of web sites on the internet. Instead of
marketing your web site as a web site. Market it as a free web
book. Design your web site with a title page, table of contents,
chapters, etc. Just place your ad or banner for your product or
service on the top of each web page.


You can find more of these business ideas in L.D. Publishing's
Internet Marketing Private Site. To learn more details about the
site and how to get access visit: http://www.ldpublishing.com
I hope these ideas will help improve your online business.
Anyone may republish this article in their e-zine, e-book, web
site, magazine or newsletter, as long as the resource box is
included.
----
Over 50 FREE Internet Business E-Books!
Visit: http://www.ldpublishing.com


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Copyright © 1999 Mike Valentine

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Mike Valentine
WebSite 101
learn@website101.com