By Grady Smith
If you're selling an ebook right now -- and you're tired of grabbing
small (under $100) sales -- then here's a way you can start making
thousands each month with the perfect back end product for your
ebook.
If you wrote your own ebook, then you know enough on the subject
to be considered a bona fide expert. And anyone that buys your
ebook from you believes this ... otherwise they wouldn't be wasting
time and money on your product.
The customer ordering from you is your signal that they believe
you're an absolute expert, and they're showing you that they have
a deep interest in the subject matter your ebook is based on.
So while $47 sales are great, there's a whole lot more money to
be made using your ebook.
To explain, let's say you've created an ebook on affiliate marketing.
You show the prospect what you've learned to become super-successful
at marketing other people's products.
Now in the very back of your ebook, let's say you place a small
ad that says something like:
"Ready To Put All Of My "Affiliate Magic Techniques" Into Action?
For the next 10 people to respond, I'm going to help you set up
your first website that promotes an affiliate program using ALL
of my besttechniques and together we'll watch it start making
money for you.Just click here and I'll personally teach you my
system so you can start using it over and over again".
After clicking the ad in the back of your ebook, have the link
direct them to a sales letter that further explains your offer.
In this case, for $995, the ebook writer could actually build
a website side-by-side with the client and show them the system
in action personally.
Now if your ebook is really full of information -- and if you
can offer a service type business that compliments your ebook
-- you can charge hundreds ... even thousands for a consulting
package that helps your customer use your ebook information to
the fullest.
So what kind of services can you offer that compliment your ebook?
Consulting with you. But don't make it so general that it sounds
like a free bonus. Instead, be specific about what this consulting
package will include and how it will benefit your customer.
Offer package deals where you actually put your system into action
for the customer. If you teach people how to get more traffic
in your ebook, offer to get more traffic for them using your system.
The fact is, whatever the subject of your ebook, there is a higher
dollar service you can perform that compliments it. And instead
of making a few bucks for each ebook sale, you're actually able
to simply use the ebook as a lead generator for your more expensive
personal service.
So how do you get the ball rolling on offering services as a back
end for your ebook?
Simply create a package deal -- be it consulting or actually rolling
up your sleeves and doing work for the customer. Then get a strong
sales letter and place a little ad in the back of your ebook.
It's as easy as that.
And remember ... you're the expert. And every new customer that
reads through your ebook will agree with this. So charge accordingly
for your services and you can easily start generating thousands
of dollars in extra back end sales from your ebook.
Grady Smith creates sales letters, classified ads, and autoresponders
for those that want to make more sales ... but don't have thousands
to spend on quality copywriting. Visit his website for more free
copywriting tips and information:
http://www.cheap-copy.com
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