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Cue Cat Scanner Techno Gizmo Gadget

Cue Cat Scanner Techno Gizmo Gadget

Don't Risk Losing Your Business Domain Name! Or-WHOIS My Registrar?

Thousands of small business webmasters briefly lose their domain names at expiration, due to a simple lack of understanding about the roles of three key players in the drama: domain name registrars, web hosts and internet service providers. Fortunately for most, they learn quickly how to save their web site from oblivion by using the 30 day redemption period for expired domain names enforced by ICANN. One simple solution is to extend domain registration for the maximum ten years. The other solution is to treat domain registrar data as the critical business element it is.

Search the WHOIS database to see who your Registrar is on your business domain! Transfer your domain name to take advantage of our lower prices.

I Can't Remember Where I Purchased My Domain Name!

It wasn't until my third client had called asking how to regain control of her domain name that I realized that it was a common problem for small business webmasters to forget where they had registered their domains. WHOIS my registrar? Why didn't I get an email about renewal? Why did my site stop working today?

People rarely realize how important it is to keep their domain registrar notified of changes to their email address and and other contact information. The registrar will send renewal notifications to the email address last on file. For most domain owners, the only time they think about contacting a registrar is the day they reserve their domain name. If they move to a new city and get a new internet service provider, it doesn't occur to them that the old email address will change and that meeans that the registrar can no longer contact them through the previous address, or phone or fax as each of them change and we rarely notify the controller of our domain of those changes.

Sometimes the first indication a business owner will have that there is a problem is the day their web site stops working. If they failed to notify their domain registrar of changed email address, they may never have received their domain renewal notice. Since many registrars honor a 30 day "redemption period" allowing expired domains to be redeemed, it may be possible to save the registration within 30 days following expiration by contacting registrars during 30 day domain redemption periods.

The following URL leads to the Internet Corporation for Assigned Names and Numbers (AKA ICANN) discussing the grace period and redemption period rules it enforces.


300X300 Ad Space Left Side
Techno Gizmo Gadget
by Mike Banks Valentine

There is an infomercial running these days by a company that makes
the CueCat scanner. The production values are high, the writing
is clever and the goal is the clear. Get this "gadget" into the
hands of consumers and it allows immediate interactive advertising!
Use this goody, connected to your computer to scan a bar code on a
product and you are taken immediately to a web page with more info!
I can't imagine what more I'd want to know about my soda-pop, but
what a great idea for interactive learning!

I can see both the good and the bad here with two major scenarios.

1) Immediate interactive TV ads with privacy invasion implications.

2) The potential for powerful and immediate interactive learning
and community building!

OK, maybe many more things, both good and bad, but at least these
two highly polarized ends of the spectrum are possible. To me, the
latter is worth the risks of the former.

If it is used only to give you the ability to let you scan product
barcodes to visit an online advertisement, then it is definitely
junk. But hang on a second.

This has huge implications for learning! Imagine a kid sitting in
a classroom, scanning a bar code from a textbook to go directly to
an online dynamic lesson with more engaging learning potential than
that of the dead tree, fixed information text book. This could
revolutionize teaching, learning and yes, even advertising.

Let's look at the possibilities here, instead of the mind-numbing
stupidity of using it for it's primary purpose of interactive
consumer monitoring, privacy invasion. How about the potential for
quality, interactive learning?

There is another aspect to this tool. If you connect it to your TV,
a special tone takes you to a dedicated web page. Now when used for
soft drink sales, this is plain dumb. But used for education and
learning, it becomes wonderful and potentially invaluable!

*You* can now get your own barcode to take those same consumers to
a specific page at YourCompany.com. Will you take the opportunity
to promote your product or service? You bet you will! But consider
doing this in a valuable manner by promoting a discussion list or
even connect them to a chat room to discuss a valuable TV show on
the Discovery Channel or present a webcast or to study community
building techniques and web learning trends. Product sales follow.

Let's go to the Learning Channel. I have a cable modem for blazing
fast information transfer online. It happens to come with my local
cable TV. New ways to connect online suddenly become apparent. I'm
watching a show on the Learning Channel and decide I want to know
more about the subject. A special tone sounds on the TV and takes
me to a web site dedicated to that subject with links to more
resources. If my computer is separate, that means I must have it
in the same room and pay attention to both the TV and the computer.

But hold on! What happens when the TV can display that web page on
a split screen? Now I can watch the educational Television and surf
to and bookmark relevant information related to the subject that
interests me! Take this technology wireless and it translates to
radio interaction, interactive college courses with combined video
and web chat live during a lecture or presentation, even remotely
attending meetings and events with the ability to participate.

Use it for laudable and worthwhile ends rather than soda-pop sales!
This tool makes learning engaging and immediately interactive!
I've personally sent for a techno-gizmo gadget of my own! They even
got me to pay shipping. But I am so jazzed about the possibilities
that it's worth it and I can't wait to get it. Forget the stupid
intentions of interactive advertising!

What about the potential for LEARNING? I've not doubt that there
will be attempts by dog food makers to get me to surf to their
kibble page online, but I intend to use this cool tool to visit
reference material, reasearch articles, learn new skills and then
pass them along to others! Watch for the WebSite101 bar code to
appear on your cereal box soon!

WebSite101 "Reading List" Weekly Netrepreneur Tip Sheet
Ezine emphasizing small business online http://website101.com/arch/
e-tutorial online at: http://website101.com/shortcourse.html
By week's end you're ready expand your business to the web!


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