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So you have a Facebook fanpage … now what? It’s the next step after creating a fantastic Facebook page that gets a lot of business owners hung up. With so many people using Facebook, how can you reach your target market? How do you drive fans to your page and then get them interacting with […]

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It’s always intimidating when you begin looking for employment. There are hundreds of methods of looking for work, there are so many things to remember and it seems like there’s an endless landscape of opportunity, if only you knew where to look for it and if only there were fewer people just like you looking […]

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There was a time when companies used to have to rely on advertising and word of mouth to get their company noticed. While those things are still important, these days there is a whole host of new ways to raise your companies profile and get people talking. More people are now using the internet, social […]

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One of the more challenging aspects of running a successful blog is having to regularly come up with new post ideas. Unfortunately, it doesn’t matter how disciplined you are, if you don’t have an interesting idea, you can’t write a new post today. And when you’re all ready to start writing, this situation can be […]

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If you are not on the web, you do not exist. Just as everyone needs a Facebook, all businesses need a website. There is no question that the web is revolutionzing the way businesses interact with their customers. The World Wide Web is an enormous place with fantastic things to see that are all readily […]

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If you are interested in taking your companies marketing to a new level, take a look at the top five baby boomer social networks. Is your companies social media marketing efforts stagnating a bit? Have you been looking for a way to breathe new life into your marketing strategy? How about trying to reach a […]

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Social Media PR Mistakes

August 28, 2012

Social media can offer excellent publicity opportunities for the PR professional, but the nature of social media makes it a double-edged sword and a mistake on social media can quickly turn into a PR nightmare. Here’s a list of some whopping PR errors on social media and how you can avoid making the same mistakes […]

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You’ve been working hard on your store and the service is good but nobody knows about it and your customer flow is small compared to what should be walking through your door. Maybe that’s the problem though, people are staying in their homes more often and you aren’t getting enough exposure. That is why you […]

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Marketing a business online is highly competitive. There are millions of websites all vying for attention. In order to be noticed, you need to strengthen your online presence. This can be done through blogging or participating on social network sites, such as Facebook. Both are important tools to bring traffic into your website. However, blogging […]

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