by Mike Valentine on November 15, 2009
Businesses Can Use Health Savings Accounts To Save
Millions of businesses around the nation provide generous benefits to their employees. Health insurance is one of the most commonly expected benefits that is provided by the majority of employers, including small business owners, medium-sized business owners, and large corporations. Many insurance programs provide incentives for businesses to [...]
by Mike Valentine on November 14, 2009
Branding to the Consumer
What is a brand? More than a mere product, service or company, a brand exists in the mind of the consumer as an association with a particular product, service or company. These associations are based on a combination of objective and subjective factors. Objective criteria include quality, price and consumer reports, while [...]
by Mike Valentine on November 14, 2009
10 Biggest Mistakes in Website Designing Copyright © 2009 Maureen Stesson
Web design mistake can have a big impact on your online marketing strategies. If your website is incorrectly designed, you could be unnecessarily losing prospects. Here are ten biggest web design mistakes that webmasters must avoid:
Not including a user’s search box. A search box enables [...]
by Mike Valentine on November 11, 2009
What Questions to Consider for an Effective First Website
Local businesses, book authors and anyone with an idea or product for sale needs to have a website.
Nowadays more and more people tend to first look up information on the web. If you want your business, book or idea/product to stand out in the marketplace, you have [...]
by Mike Valentine on November 8, 2009
ABC’s of the Perfect Elevator Pitch
One of the most important things a business owner can do is learn how to speak about their business to others. Being able to answer the “What do you do?” question and sum up the unique aspects of their business in a way that excites others to inquire more in [...]
by Mike Valentine on October 30, 2009
The Advantage of Information
What can a market research firm do for you? Quite a bit, actually. In a nutshell, market research firms provide you with information – information that, when used correctly, can be the key to developing a deeper understanding of your customers, innovating to meet their needs, predicting and managing calculated risks, and [...]
by Mike Valentine on October 29, 2009
Back in September, we asked our readers to contribute their best green business tips. We wanted you to share your ideas for going green in your small business. As usual, the Small Business Trends readers came through. We were able to collect 100 awesome green small business tips. We listed all 100 tips [...]