Posts tagged as:

Small Business

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How to Market with Social Media

by Mike Valentine on November 19, 2009

Online Marketing & Social Media as Business Tools
What Is Online Marketing?
Online Marketing is the interactive process of selling your company, goods or services over the internet. A good online marketing strategy will create a synergy between your company’s business model and sales goals and your overall website appearance and function. Some of the most commonly [...]

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How To Use Health Savings Accounts for Small Business

by Mike Valentine on November 15, 2009

Businesses Can Use Health Savings Accounts To Save
Millions of businesses around the nation provide generous benefits to their employees. Health insurance is one of the most commonly expected benefits that is provided by the majority of employers, including small business owners, medium-sized business owners, and large corporations. Many insurance programs provide incentives for businesses to [...]

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Consumer Branding for Your Small Business

by Mike Valentine on November 14, 2009

Branding to the Consumer
What is a brand? More than a mere product, service or company, a brand exists in the mind of the consumer as an association with a particular product, service or company. These associations are based on a combination of objective and subjective factors. Objective criteria include quality, price and consumer reports, while [...]

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How to Avoid The 10 Biggest Website Design Mistakes

by Mike Valentine on November 14, 2009

10 Biggest Mistakes in Website Designing Copyright © 2009 Maureen Stesson
Web design mistake can have a big impact on your online marketing strategies. If your website is incorrectly designed, you could be unnecessarily losing prospects. Here are ten biggest web design mistakes that webmasters must avoid:

Not including a user’s search box. A search box enables [...]

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How to Make the Most of Twitter for Small Business

by Mike Valentine on November 13, 2009

What Is Twitter All About?
It’s important to start off doing things correctly if you want to take advantage of the opportunities on the microblogging platform Twitter.
Let’s first look at how to join:
You join for free at www.twitter.com and here are some important tips about signing up:
Choose your username carefully. Although you can now change it [...]

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How to Design Your First Website for Small Business

by Mike Valentine on November 11, 2009

What Questions to Consider for an Effective First Website
Local businesses, book authors and anyone with an idea or product for sale needs to have a website.
Nowadays more and more people tend to first look up information on the web. If you want your business, book or idea/product to stand out in the marketplace, you have [...]

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How to Make the Perfect Elevator Pitch

by Mike Valentine on November 8, 2009

ABC’s of the Perfect Elevator Pitch
One of the most important things a business owner can do is learn how to speak about their business to others. Being able to answer the “What do you do?” question and sum up the unique aspects of their business in a way that excites others to inquire more in [...]

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Small Business Entrepreneurs Solo Professional Community

by Mike Valentine on November 7, 2009

Community for Solo Professionals – Who We Are, What We Need
I’ve spent much of the past six months traveling for the sole purpose of meeting and connecting with solo professionals all over the U.S. (and a few overseas, as well). Here’s what I know right now.
We are the strength of economic recovery. We are out [...]

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How to Do Small Business Market Research Due Diligence

by Mike Valentine on October 30, 2009

The Advantage of Information
What can a market research firm do for you? Quite a bit, actually. In a nutshell, market research firms provide you with information – information that, when used correctly, can be the key to developing a deeper understanding of your customers, innovating to meet their needs, predicting and managing calculated risks, and [...]

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How to Go Green in Your Small Business: 100 Tips

by Mike Valentine on October 29, 2009

Back in September, we asked our readers to contribute their best green business tips. We wanted you to share your ideas for going green in your small business. As usual, the Small Business Trends readers came through. We were able to collect 100 awesome green small business tips. We listed all 100 tips [...]

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