In the age of information that we live in, it is absolutely essential for every business to have a website. If a business does not have an online presence, it may as well not exist at all. This realization has led business owners scrambling to have websites up and running. As a result, there is always a huge demand for web designers. If you have the right set of skills, becoming a web designer is a legitimate career option. While having the right skills is essential, all that guarantees is that you will be a competent web designer. Budding web designers have to realize that they have to be exceptional to make it in the competitive world of web designing. New software is being developed every day that allows web designers to build bigger and more complex websites. However, the basics of web designing are being forgotten in all the brouhaha. Here are 3 crucial tips that every web designer should keep in mind:
The page should not take forever to load
Web designers have numerous tools at their disposal that allow them to create design magic. However, just because you ‘can’ do something does not mean you ‘should’ do it. The more complex a website or webpage gets, the longer it takes to load. At a time when information can be accessed extremely quickly, people do not have the time or patience to sit around waiting for a webpage to load. If a page does not load within a few seconds, people often move onto another website that will load quickly. Never let you webpage grow so big that it takes forever for it to load. While testing, keep in mind that the page may load quickly for you, but not everyone around the world has a super-fast internet connection.
Always make the site easy to navigate
A website is supposed to represent a business and provide relevant information. The more easily visitors can access information, the better the website is. In an attempt to make a website stand out, designers often go over the top and end up creating a monstrosity. These sites are extremely difficult to navigate and leave visitors feeling frustrated. Creating a website that is impossible to navigate is in many ways much worse than creating a site that takes too long to load. As mentioned before, the website represents the business and any negative experiences on the website reflect poorly on the overall business.
Follow the ‘Rule of Tincture’ for good aesthetics
Every web designer wants his website to be aesthetically pleasing. However, it is not uncommon to find web designers who have let their imagination run riot and created websites with color combinations that can burn your retinas. When it comes to colors, every web designer should learn to follow the ‘rule of tincture’. Adopted from the medieval times of knights and jousting, the rule of tincture separates colours into two groups: the first group contains gold (yellow) and silver (white), while all the other colours get bundled into the 2nd group. The rule stipulates that no two colours from each group should be in contact with each other at any point. Even though some of the most popular websites adhere to this rule, it is very commonly overlooked.
With so many people vying to become top web designers, it is expected that some of the basic rules of web designing will often be flouted. However, budding web designers should keep these 3 important tips in mind at all times and they will have a strong base upon which to build their web designing skills.
Pat Collins is an expert in internet marketing. He is currently working for christom.com.au which excels in providing solutions for Ecommerce Melbourne