What is an Ezine?
Copyright 2002 Terri Seymour
I would like to cover how you can promote your ezine
and build your subscriber base.
There are several ways of doing this,
including writing articles, ad swapping, announcement
lists for ezines, group pop-up windows, and more.
*WRITING ARTICLES*
After you have decided on the subject and design of
your ezine, you want to get the word out and get some
subscribers. One of the most powerful ways of doing
this is by writing articles and submitting them to
other publishers. Besides getting you subscribers,
this will build your credibility and your reputation as
someone who knows what they are doing and what
they are talking about. This is a crucial step in
building your business.
Writing articles is not as hard as you might think.
Write as if you were just talking to a friend. Do
not bother with big, fancy words. It is better to
be more personal and to get right to the point.
For more information on writing and submitting your
articles mailto:getideas@getresponse.com and
mailto:yesarticles@getresponse.com
*ANNOUNCEMENT LISTS AND EZINE DIRECTORIES*
This is another way of letting people know about your
ezine for free. Submit to as many directories as you
can and subscribe to announcement lists and send your
announcement as often as they allow. I have received
numerous subscriptions this way. Visit www.google.com
and do a search for ezine directories and get started.
For announcement lists, visit http://www.topica.com and
http://www.yahoogroups.com and do a search for ezine
announcement lists or groups. Be sure to follow all
the guidelines when submitting or announcing.
*AD SWAPPING*
This is also a very effective way of promoting your
ezine. This works by contacting a fellow publisher
and asking if he/she would be interested in doing an
ad swap. Tell them a little about your ezine, when
you can run their ad, where they can read a sample
issue of your ezine and you could also send your ad.
If they are interested, they will reply and send their
ad. So in return for them running your ad in their
ezine, you will run their ad in your ezine. This
works very well for both sides. If you don't know
where to find other publishers to swap visit here:
http://www.google.com and search for ad swap.
I have just touched on the tip of the iceberg when
it comes to free promotion on the Internet. As time
goes by and you gain more experience you will learn
numerous ways of promoting your ezine. If you have
any questions on anything covered in this article, feel
free to email me anytime. I wish you much success!
*********************
Terri Seymour helps people start or build their online
business by providing resources, tools, guidance and
more. You can contact her at mailto:ter02@newnorth.net
or visit http://www.websuccesscentral.com Subscribe to
Web Success mailto:web-success-subscribe@egroups.com
Download her new ebook loaded with updated resources,
tips, links, and information.
http://www.websuccesscentral.com/data/tipsws.exe
********************
Return to Ezine Tutorial Index