RSS Feeds are the latest in cutting-edge tools for alert webmasters. Globally, consumers are gobbling up this latest trend. The convenience of being able to monitor all of their favorite feeds in one place carries tremendous appeal. Webmasters and marketers find RSS feeds equally as attractive. The instant widespread distribution of content updates becomes a breeze with RSS feeds. Many believe that in the near future, webmasters who don?t utilize this optimal communication tool will be in the minority.
Joe banged the desk next to his keyboard, making his coffee tilt precariously. He was irate to say the least. For the past 15 minutes he?d been browsing websites looking for that tidbit of information he needed to complete his presentation due in 25 minutes. His growls would have intimidated anyone less courageous than the typical mountain lion, but Joe was fed up. To make matters worse, he knew that he?d recently visited a site with the information. His inability to recall which of the thousand sites he?d perused in the last weeks had him boiling.
In the cubicle to the right sat Sally, ?always-on-time Sally.? How did she do it? It seemed that everything she looked for was at her fingertips and only a minute or two away. If he weren?t so galled by his inability to find that one lit bit of info, he?d ask her. Of course her eyes would light up, she?d snap her fingers and say, ?Oh I know where we can find that!? The thought irked him.
The secret to Sally?s seemingly pristine organization skills…you guessed it – RSS feeds all posted to one page. She had her favorite news feed, her favorite blogs, the latest marketing and computer tech feeds, and even Garfield – her favorite cartoon – all posted to one page. When it came time to look for a tidbit of information, Sally knew right where to go. In fact the last time, she?d had to spend time using search engines was when her cat had fleas, and she wanted to find out which flea shampoo was most effective.
Now, as a webmaster this information is highly valuable. Wouldn?t you love to have direct contact with your consumers on a daily basis? You would no longer be fighting with overzealous spam filters who ate your valuable updates for dessert! Your loyal consumers would never have to search, and be distracted by other appealing adds. Your latest news and products would before their eyes immediately and unhindered.
Okay, so you?ve made life easy for your consumer and found some room for profit in the process. How much do RSS feeds really benefit you? Literally, they will save you a fortune in time and money – not to mention a hefty profit from increased web traffic. Let?s look at a few of the reasons why.
RSS feeds are easily changed and make updating your content so much easier. Not only can you make your loyal customers aware of your updates quickly, your updates will entice the spider to your web (a bit of a different twist, eh?). Literally, search engines are hungry for material that changes often, and will be drawn to your website more often by RSS feeds. This means more exposure, free advertising, more traffic, and more money for you. A pretty good deal!
All right, now you know the secret to making life easier for yourself, and making a lot of extra money to boot. Enjoy, and…uh…you might want to wipe the coffee stains off your desk!
Copyright ?? 2005 Craig Desorcy Effective-Info
About Author: Craig Desorcy is an Internet enthusiast who Lives and works in Japan, spending most of his free time on the internet running his blog and websites of interest. Craig(at)effective-info.com
