There has been so much written about the need for ethics and ethical behaviors in organizations, and most people, when approached with the subject show body language that says “I know it – I’d do [...]
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Twitter isn’t an open invitation to spew sales messages at consumers; rather it’s an opportunity to create relationships with consumers. Your Twitter profile needs to be human It’s no good to use Twitter for business [...]
One of the systems I help my clients to implement is a schedule for getting on track with their ezine (electronic newsletter) as it’s so important that you have a systematic stay-in-touch strategy in place [...]