Social Media in Small Business is Anything But Small

The post from Brian Solis today illustrates that Social Media is Big for Small business Websites…

Small Business is Anything But Small

When combined, small business and social media marketing is anything but small. As eMarketer recently noted, small business is doubling adoption of social networks and there???s very good reason for that. Need proof?

The University of Maryland???s Smith School of Business along with Network Solutions recently published its third wave of the Small Business Success Index (SBSI), a study that reveals the extent to which small businesses are embracing social media. The results are staggering and serve as a harbinger of new business dynamics.

Social media adoption among U.S. small businesses doubled in the past year from 12% to 24%. And that???s just the beginning.

61% of small business owners use social media to identify and attract new customers.

75% surveyed have a company page on a social networking site.

45% expect social media to be profitable in the next 12 months.

via Social Media in Small Business is Anything But Small.

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