brands

Small Business Branding

Business Branding

When YOU Are the Brand

We???ve gone through a strange change, from people not realizing that they need to be their own brand, to people not realizing how being the brand impacts the way they do business. It???s interesting, really. [...]

Military students often learn of a certain mistake that a commander can make: fighting last year’s war with this year’s tools. The lesson is that it may not work to use the newest techniques and [...]