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When your tech-phobic grandma has a Facebook page you know that Social Media has an amazing power. What’s particularly interesting is how Social Media is affecting society as a whole, in some small ways and [...]

One thing is clear … using social media is a benefit to your business. Now, whether you see the results immediately or not may be contingent upon your strategy and goals. Utilizing Twitter, Facebook and [...]

It is becoming more and more evident that smart usage of social media has an impact on consumers purchase choices. The online retailer should be looking into how their websites can better serve their customers. [...]