Millions of people visit Facebook every day, making it one of the best viral marketing opportunities for authors online. It’s easy to set up and maintain pages specifically for your book, you can find lots [...]
What can you do as a small- or medium-sized business owner to increase your reach with your customers? One smart idea is to look at what the big guys are doing. One company that is [...]
In the process of building your company’s online brand, you’re going to have to deal with a veritable ton of information. We have discussed how the practice of Web Analytics can quantify all manner of [...]