You’ve just built your website and you want to show up on the search engines. You start reading about SEO and one of the first things that jumps out at you is something called “Google [...]
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05 Feb
Naming Your Business: Five Hidden Pittfalls of Using Creative Spelling in Your New Company Name
If you’ve ever run across the old joke that “fish” should actually be spelled “ghoti” (“gh” as in “tough,” “o” as in “women” and “ti” as in “nation”), then you won’t be surprised to know [...]
No system is perfect. There are always flaws and breakdowns that will occur, for any number of reasons. This holds true in the world of online marketing and especially in the realm of the most [...]