1971: Computer engineer Ray Tomlinson sends the ???rst electronic mall message. Tomlinson has since forgotten what the message said. 1976: Queen Elizabeth II becomes first head of state to send an electronic mail message. 1978: The ???rst electronically- sent advertisement goes out, over a network of government and university computers. 1982: The word ???email??? is [...]
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Questions about Small Business marketing sample emails and business email etiquette are among the most popular articles for 2010. It seems more questions surround HTML email every year due to their effectiveness as nicely designed marketing messages. How to: Business Email Etiquette & Professionalism Email is as much a part of your professional image as [...]
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I typically write a lot more about the “human side of marketing,” because I think topics like trust, sincerity, and emotions get overlooked in most marketing advice discussions. And no matter how clever your copy and fail safe your system, neglect trust building and you will have to work twice as hard at your marketing [...]
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Unfortunately, the first word that pops to mind when many people mention email marketing is ‘spam.’ The junk mail of the modern era, spam is frequently held up as an abominable combination of inconvenience and social evil, with spam blockers and anti-spam petitions filling the news online and offline. Of course, this means legitimate email [...]
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Ethical Bribes: 10 Most Effective Client Attraction Device Giveaways Copyright © 2009 OnlineBizU.com One of the quickest ways to build your email marketing list is by creating an ethical bribe, or what I refer to as a client attraction device. This free giveaway serves to entice visitors to your site to sign up for your [...]
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