One of the worst things that can happen to a business is bad publicity. It is usually a result of customer complaint, substandard product or service, public scandals, and other issues that can hit your [...]

Only a few years ago social media seemed like an optional extra for businesses that were particularly ahead on the curve, now it's a crucial part of most marketing and brand campaigns. No longer can [...]

People flee sellers, especially in a bad economy. Public relations was born and thrived for many years on the wave of mass media - newspapers, television news, and magazines, for example. It's quite logical to [...]