Without effective communication methods it can be difficult to implement and maintain any sort of structure within a company. There must be clear lines of communication between staff and directions must be clear, concise and to the point. When dealing with clients and attempting to build long term relationships that will benefit your business you [...]
Online Retailers seek to find more sales channel opportunities to grow retailing online. Seeking to find more outlets for their products and although the study quoted here is about large and medium retailers, expanding to more sources of income definitely applies to smaller retail businesses. Many local businesses expand to sell online using basic open [...]
Blogging Tips from The Father of Advertising Who is David Ogilvy and what did he do? David Ogilvy is known world-wide as one of the best minds in the advertising business, usually called the “Father of Advertising.” He co-founded the advertising agency Ogilvy & Mather and has also written several books. He created many successful [...]
Mobile Blogging: Not Just for Homebodies Anymore Blogging is gaining in popularity by leaps and bounds. Fortunately, bloggers are no longer tied to a desktop computer or a laptop. Virtually any mobile device-Blackberry, iPhone and even cell phones-can effectively blog from anywhere there’s an Internet connection, so long as the blogger has the right software [...]
When you first start with WordPress you’ll likely say, “Oo!” and “Ah!” It is one of those programs that is over half way to being what it should be and this wows us. What with the trashy, unfinished piles of garbage that are given snazzy names and marketed as programs these days, I do not [...]
Beating the Blogger’s Writer’s Block Blues You drag yourself toward your computer. You dread so deeply having to dredge up some topic-any topic-for your blog. You know how important it is, but you just can’t think of anything to say. The harder you try, the harder it becomes. What can you do to beat the [...]
Over at Mashable, they have put together a list of 5 excellent small business blogs to learn from. They share with you why they feel these blogs are doing things right. There are great examples here, showing a lot of creativity and ingenuity in creating eye-catching and useful blogs. Makes me rethink how to take [...]
Here’s a great presentation on Effective Business blogging for Conversion: Data for ROI in Business blogging – 101 Charts & Graphs presentation with a tip of the hat to CB for sharing this on FaceBook. What works, what doesn’t and how to know the difference. 101 Marketing Charts and Graphs View more presentations from HubSpot [...]
A blog action plan. Such a simple concept that you may be overlooking. Even if you have been blogging a while you might want to look at this blog post by Kelly Watson of onewomanmarketing.com about treating your blog like a business even if you do it for fun. This simple questionnaire has a lot [...]
Blogging is not complicated, but it is hard. It’s the same theory as lifting up a car – the action is a simple one, but it requires a great deal of effort to pull off. At the root of it, blogging is as simple as can be. The blogger logs in, writes a piece of [...]